Use The Browse Is Abandoned Trigger Node In Workflows

In Workflows, the Browse Is Abandoned node triggers a response when a contact browses your site and leaves without a purchase. For example, send an email reminder that includes each product browsed.

Before you begin

Ensure that you upgrade to new Browse Recovery experience. For more information, see New Experience For Browse Recovery.

Procedure

  1. In Bronto, go to Automation > Workflows.
  2. Create or open a Workflow.
  3. From the Triggers menu, drag the Browse Is Abandoned node to the canvas.
  4. Select the rule and exclusion period in bold text.
  5. Drag any Filters or Actions nodes that you want to execute when a contact triggers your Browse Is Abandoned Workflow.
    For example, you can attach the List Membership filter node, and then attach the Send Email action node. A contact who triggers the Browse Is Abandoned workflow, and is a member of your list, receives your browse recovery email.
  6. Click Save & Close.