Calculate The Contact Count For A Criterion

About this task

Calculating the contact count for a criterion allows you to see how many contacts a given criterion describes.

To calculate the contact count for a criterion:


  1. Go to Contacts > Segments.
  2. To
    • Create a new segment, click Create New Segment.
    • Edit an existing segment, click the pencil icon Edit Segment in the row associated with the segment you want to edit.
  3. Click Calculate.
    Calculate Criterion Contact Count

What to do next


If a custom delivery group is selected in a criterion and the delivery group contains more than 20,000 deliveries, an error will be shown. You will not be able to get contact counts for the criterion, the rule it is inside of, or the segment.

Segment Delivery Group Limit Error

There is also a limit of 100,000 deliveries per segment. If each criteria in a segment contains a custom delivery group with less than 20,000 deliveries, but the segment as a whole contains more than 100,000 deliveries, an error will be shown. These errors does not apply to the three default delivery groups (All Deliveries, Marketing Deliveries, and Transactional Deliveries).

For more information on fixing invalid segments, see Fix Invalid Segments.