Total Revenue Metric

The Total Revenue metric represents the total amount of revenue tracked. It is a sum of the Email Revenue and Other Revenue metrics.

What Does The Total Revenue Metric Represent?

The Total Revenue metric represents the total amount of revenue tracked. It is a sum of the Email Revenue and Other Revenue metrics.

Why Is The Total Revenue Metric Important?

The Total Revenue metric allows you to view the total amount of revenue tracked in your account, rather than just the revenue from email.
Tip: You can create segments based on the Total Revenue recorded for contacts in your account. For more information on creating segments based on total revenue, see Create A Segment Based On The Total Revenue Recorded For Contacts.

How Is The Total Revenue Metric Calculated?

Email Revenue + Other Revenue = Total Revenue

Tip: For more information on how the Orders Service works and how to set it up, see Configure Order Settings.