Clicks Per Link Metric

The clicks per link metric represents the unique clicks per link for a particular message, delivery, A/B split test, automated message rule, or delivery group

What Does The Clicks Per Link Metric Represent?

Note: The clicks per link metric and the total clicks per link metric are not the same metric. For more information on the total clicks per link metric, see Total Clicks Per Link Metric.
Note: The clicks metric is not the same as the total clicks metric. For more information on what these metrics are and how they are calculated, see Total Clicks Metric and Clicks Metric.

Why Is The Clicks Per Link Metric Important?

How Is The Clicks Per Link Metric Calculated?