Create Or Edit A Text-To-Join Keyword

About this task

Once a Text-To-Join keyword has been defined, any person who sends a text message to the short code with the defined keyword and an email address will automatically be added to the specified list(s). The contact will be added to your account and given a status of Onboarding.

Note: You can have a maximum of 1 active keyword and 1 deleted keyword at a time.

To create a Text-To-Join keyword:

Procedure

  1. Go to Contacts > Grow > Text-To-Join.
  2. Click Create Keyword or Edit Keyword.
  3. Add a name for the Text-To-Join keyword in the Name text box.

    The Text-To-Join keyword name must be 3-16 characters and can only contain letters and numbers. Use a keyword name that is easily associated with your company, such as your company name or Twitter handle.

    Warning: The Text-To-Join keyword name is not editable once saved.
  4. Optional: In the Response Message text box, you can modify the default Response Message.

    The Response Message will be sent each time a contact texts in to the keyword without their email address. The Response Message is limited to 160 characters. If the Response Message contains one or more non-GSM characters, the message is limited to 70 characters.

  5. Use the list picker in the Choose List(s) section to select the list(s) a person will be added to when they send a text to the short code containing their email address and the keyword defined in step 3.
  6. Click Save.

What to do next

Note: Any person who sends a text message to the short code containing the keyword you created and an email address will automatically be added to the specified list(s) and given a contact status of Onboarding.

If a contact with an inactive status (Unsubscribed, Bounce, or Unconfirmed) texts in their email address, their status will be changed to Onboarding. For more information on the different types of contact status, see Contact Status.